About us

The straps have fastened 

The buckles have aligned

And the buttons have clicked

Welcome to MONOKROM

A self-contained fashion ecosystem, Monokrom is built for you. Every piece is designed to be interpretive, letting your playfulness take over your style game. We’ve embraced the creators in us (10 years and counting!) and now it’s time for you to embrace the creator and stylist in you. 

T H E   L O V E B U G   M E T A M O R P H O S I S 

Monokrom is the Lovebug Sartorial Metaverse. The next step, but one you can still touch, feel and experience. The digital space has transformed our lives, helping us build a strong, fashion-forward community of people from all over the world. We’ve enjoyed building our online presence so much, we almost forgot about a little dream that got tucked away in the back of our closets. Almost. 

That little dream, much like the most meaningful heirloom outfit of our lives has changed shape, structure and evolved to become something better than we could’ve imagined. And we’re finally ready to pull it out and show it off in all its ‘Monokromatic’ glory. 

T H E   C O L L E C T I O N 

Boxes are for cereal, not fashion. At Monokrom, we don’t put style in a box. We let it take the shape of you on any given day – lounge and scroll or make-an-entrance drumroll. Sh*t-I-caught-feelings or shatter glass ceilings. Dress down for a self-care date or glam up and be fashionably late.

Inspired by our grandparents, the collection reflects the story of how they brought up and shopped for five daughters. They often bought the same outfit in five different colours to inhibit comparison and enable creativity. This is why we love depth at Monokrom - the possibility of endless possibilities. The collection focuses on variations that can be coordinated to suit your style. You will find that flared, pleated shorts share the space with corset style bodysuits and cropped blazers enjoy the company of high-waisted leggings. A handpicked palette flows into impeccable tailoring and original digital prints by Indian graphic artists find an effortless canvas. In a world of descriptive fashion, Monokrom is interpretive. And we can’t wait to see the spin you put on it. 

LOVE, 

- SHEREEN & TRISHALA